Switzerland Project Notice - ADVANCED ANTICOUNTERFEITING SCANNABLE CODES 2 ENHANCE TRUST AND ENFORCE TRACEABILITY


Project Notice

PNR 29694
Project Name ADVANCED ANTICOUNTERFEITING SCANNABLE CODES 2 ENHANCE TRUST AND ENFORCE TRACEABILITY
Project Detail "It is a well known fact that in todays complex globalised world, if you can make it, counterfeiters can fake it. Indeed, as per 2016 Frontier EcoIt is a well known fact that in todays complex globalised world, if you can make it, counterfeiters can fake it. Indeed, as per 2016 Frontier Economics report, taken together, the negative impacts of counterfeiting & piracy are projected to drain $4.2-tn (trillions!) from global economy and put 5.4M jobs at risk by 2022. In addition, current solutions are either too easy to imitate to a level that the normal user is deceived, too expensive to be practical to be used in low value products, the process too cumbersome to implement at unit-level, or, usually, a combination of all aforementioned drawbacks, so in practice, no current system provides practical protection against counterfeiters. SCAN-2-TRUST is a game-changing ""Internet of Packaging"" platform that allows cost-effective unit-level authenticity assessment thanks to our unique, proprietary, copy-proof secure 2D barcode, based on 3-patents. Moreover, our technology also let brands further engage with their clients and provides accurate actionable information on the full product lifecycle: from the very instant the product is packaged at the factory, to the final moment, when package is recycled. The value of our Serviceable Available Market (SAM) is ~$206-bn (Year-1). However, for the first 4-years, we will focus on the markets we have gained early traction: e.g. food & beverages, industrial goods, secure documents/ticketing. SCAN-2-TRUST has been validated by Fortune-500 clients, e.g. SGS, Pernod Ricard, Abbott Labs, Syngenta, Dow Chemicals, ABInBev, Leybold, Nexans, LVMH, Agfa, Nestle (see letters of support in 4.2.B). To-date, we help protect +25M products in +70 countries every year, and have demonstrated global delivery and project rollout capability with key clients (see explanatory videos, awards received & latest news in our webpage: www.scantrust.com)."
Funded By European Union (EU)
Sector Information Technology
Country Switzerland , Western Europe
Project Value CHF 71,429

Contact Information

Company Name SCANTRUST SA
Address Epfl Innovation Park, Pse-D 1015 Lausanne
Web Site https://cordis.europa.eu/project/rcn/220492/factsheet/en

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