Advertising And Marketing Services – Framework Agreement For Communications Agency/Full Service Agency. We Are Looking For A Full-Service Strategy And Creative Agency To Advise, Support And Support The Client In Cross-Channel And Targeted Communication In The Omnichannel. Experience With Complex And Difficult-To-Explain Products And Services Is Expected. (Industry) Experience In The Health Insurance Market And/Or From The Area Of Healthcare/Prevention/Quality Of Life And Related Areas And/Or From A Highly Regulated Environment Is Desirable. The Agency Supports The Client In All Communication Issues (Marketing And Sales) Including Analysis, Strategy, Planning, Idea, Concept, Development, Design In The Omni-Channel. The Implementation And Production Support Of The Advertising Measures Are Partially Or Occasionally Carried Out By The Client By An In-House Department, Depending On The Clients Capacities And Skills. Particular Attention Is Paid To Creative And Innovative Ideas, Strategic Thinking To Achieve Communication Goals (Including Sales Goals), Excellence In Execution And Highly Professional Process And Project Management. At The Same Time, Success Measurement For Marketing And Sales Goals Must Be Ensured, Based On Kpis Defined In Advance By The Client And Contractor And Campaign Mechanics Developed Accordingly. Particular Emphasis Is Also Placed On Close Collaborative Work With The Clients Other Service Providers.
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