Tenders Are Invited For Business Services: Law, Marketing, Consulting, Recruitment, Printing And Security – ...
Tender Notice
TenderID
79283557
Tender Brief
Tenders Are Invited For Business Services: Law, Marketing, Consulting, Recruitment, Printing And Security – Open Procedure (Eu-Wide) For Concluding A Framework Contract For A Social Media Agency With A Maximum Term Of 48 Months (Basic Contract 36 Months Plus 12 Month Extension)
Business Services: Law, Marketing, Consulting, Recruitment, Printing And Security – Open Procedure (Eu-Wide) For Concluding A Framework Contract For A Social Media Agency With A Maximum Term Of 48 Months (Basic Contract 36 Months Plus 12 Month Extension). Communication Behavior Has Changed Significantly In Recent Years. Classic Communication Channels Only Have A Limited Range. Social Media Such As X (Twitter), Facebook, Instagram, Linkedin, Youtube And Others Are Essential For Modern And Target Group-Oriented Communication. Each Medium Is Its Own, Independent Distribution Channel That Must Be Used, Observed And Commented On Consistently Every Day In Order To Achieve Reach And Relevance. This In Turn Requires Manpower. Not Least In Order To Be Able To Serve The Required Speed Of Communication Channels. A Social Media Agency Develops A Strategy With The Communications And Public Relations Team To Specifically Increase The Reach And Relevance Of The Hss Channels. She Observes Trends On The Various Channels And Advises On Transferring Them To The Foundations Channels. In Addition, The Agency, Together With The Communications Team, Is Developing A Strategy For The Foundations Existing Social Media Channels, As Well As For Channels To Be Used In The Future. The Agency Also Checks Which And Whether Newly Emerging Social Media Channels Can Be Relevant For The Hss And Develops A Corresponding Concept With The Communications Team. The Young Generation In Particular, Who Almost Only Get Their Information Via Social Media, Can Be Won Over To The Hss In A Targeted And Effective Manner. In Order For The Hanns Seidel Foundation To Be Able To Fulfill Its Educational Mission Across The Population, It Is Essential To Communicate In The Language Of The Target Groups. A Precise Knowledge Of The Special Bavarian Culture And Way Of Life As Well As The Reality Of Life In Different Age Groups And Parts Of The Population Are Crucial For Communication. In Order To Maximize Organic Authenticity And Identification Potential In Communication, This High Level Of Regional And Country-Specific Knowledge Is Essential. The Contractor And The Client Develop A Public Representation Of The Client: At Home In Bavaria, Values-Oriented, Close To The Csu, Provides Political Education, But No Party Work. Everyday Life Requires Knowledge And Experience In Bavarian And International Politics.
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