Request For Expressions Of Interest For Econsult Notice Vanuatu Marketing And Trade Activities In China To 3 ...

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Request For Expressions Of Interest For Econsult Notice Vanuatu Marketing And Trade Activities In China To 30 June 2021The International Finance Corporation Ifc The Private Sector Investment Arm Of The World Bank Group Pursues Its Mission Of Reducing Poverty And Improving Peoples Lives By Promoting Sustainable Private Sector Development Through Investment And Advisory Services Given The Importance Of Tourism To The Economies Of Many Pacific Islands Supporting The Pacific Islands To Leverage The Tourism Sector For Economic Growth Is A Top Priority For Ifc The Pacific Island Of Vanuatu Receives Approximately 95 000 Holiday Tourists Per Year In Comparison Fiji Received 500 000 Holiday Visitors In 2012 And Bali More Than 2 Million To Increase Tourists Many Pacific Islands Including Vanuatu Are Looking To Prioritize Visitors From Fast Growing Tourism Markets In Asia Including China According To Data From The World Bank If The South Pacific Islands Can Triple Their Current Asian Arrivals Their Tourism Sectors Would Grow By 20 Or More Than Total Growth Over The Past Five Years From All Markets Program Ifcs Pacific Tourism Program Works To Increase Tourist Arrivals To Vanuatu By Identifying And Investing In New Tourist Source Markets As Well As By Working With The Industry And National Tourism Offices To Improve The Pacific Tourism Offer Market Growth Is A Prerequisite For Attracting New Investment To Many Of The Island Nations Where Tourism Accounts For Most Private Sector Activity And Urban Employment Objective Ifc And The Vanuatu Tourism Office Vto Have Been Carrying Out Destination Marketing Activities In China To Boost Free And Independent Travelers Fit And Package Tourists To Vanuatu From China Activities Include Working With Both Trade And Media Market In China As Well As Increasing The Capacity Of Operators In Vanuatu To Engage In The Market Activities Completed Include Research Social Media Influencer Promotion Itinerary And Package Development Agent Campaigns And Digital Content Production Ifc And The Vto Require A Firm To Continue Destination Marketing And Trade Activities To Boost Awareness And Conversion Of Bookings For Travelers From China To Vanuatu The Free And Independent Chinese Traveler Who Engages In Soft Adventure Activities Has Been Identified As A Target Market For Vanuatu Vanuatus Unique Selling Point Is Its Mt Yasur Volcano Experience Which Is One Of The Most Accessible Volcano Experiences In The World

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